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Tikehau Capital to buy 25% stake in advertising automation provider MINT to ride on MADtech drive

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Alternative asset manager Tikehau Capital has agreed to acquire a 25% stake in the share capital of MINT, which provides advertisers with a tool to automate the advertising planning and buying process.

Founded in 2014, Milan-headquartered MINT has offices in London and São Paulo and a total of 160 employees.

The firm said MINT has developed strong growth with a turnover CAGR of 40% over the last five years and had developed solid relationships with several blue-chip Italian and international clients.

The investment will boost the company’s development plan in Europe, the firm said.

Roberto Quagliuolo, head of private equity Italy at Tikehau Capital, said, “We are excited to become shareholders in MINT and to support the Company in its future development phase. Thanks to the unique features of its innovative software platform, MINT is strongly positioned to benefit from the expected growth and evolution in the digital advertising market.”

This is Tikehau’s fifth private equity investment in Italy, following DoveVivo, Assiteca, Euro Group and Ecopol.

The firm brought in more than €1bn for a new fundraise focused on energy transition in February.

The firm said the growth strategy had already invested €440m in SMEs focused on clean energy generation, low-carbon mobility and energy efficiency.

Its ACE Management subsidiary hit €630m for a first close of a new fund in July looking to support the troubled aerospace sector in the wake of the coronavirus pandemic.

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