All four firms have made first-round offers for the business according to Reuters, which cited people familiar with the matter.
They said the business could sell for more than $2bn, with the first-round expressions of interest giving potential buyers the chance to look at the company’s financials.
Silver Lake is said to be teaming up with Hollywood talent management business William Morris Endeavor for the bid, while TPG has sided with Creative Artists Agency.
Forstmann Little hired Morgan Stanley and Evercore Partners in May to advise on the potential sale.
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