Neustar acquires venture capital-backed Aggregate Knowledge


data_lrgThe venture capital owners of Aggregate Knowledge have sold the analytics company to Neustar.

The financial terms of the deal were not disclosed, but it was reported that it valued Aggregate Knowledge at $119m. The company provides a campaign and predictive analytics platform for advertising agencies and brand marketers.

Aggregate Knowledge’s backers included DAG Ventures, Kleiner Perkins Caufield and Byers, First Round Capital, Foundation Capital and OVP Venture Partners.

Earlier this year Aggregate Knowledge raised two rounds totalling $14.67m.

Last week AltAssets reported that another comapny backed by Kleiner Perkins, rental and academic services provider Chegg, planned to raise up to $172.5m via an IPO.

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