Global private equity and venture capital news and research

Phoenix Equity Partners exits Precise Media to WPP

10 Jun 2014

preciseUK mid-market firm Phoenix Equity Partners has exited media monitoring and analysis services provider Precise Media Holdings to FTSE 100 constituent WPP.

Since being acquired for £42m by Phoenix in December 2006, the company has seen its revenues climb more than 70 per cent through organic growth and three add-on deals.

In the fiscal year to end-September, Precise Media posted revenues of £28.9m.

Phoenix partner Kevin Keck said, “(CEO) Peter Low and the management team at Precise have done an outstanding job in developing the product range and technology platform, cementing the position of Precise as a leader in the media monitoring market.”

Copyright © 2014 AltAssets


Legals & Terms of UsePrivacy Policy

AltAssets is registered as a trademark of Investor Networks Limited (06695690).
Registered Office: Zetland House, 5-25 Scrutton St, London EC2A 4HJ
Content is © AltAssets 2000-2015