The company, which was founded in 1999, is the fourth-largest discount retail store chain in the country, with more than 1,000 outlets at the start of 2013.
Ünlü plans to bolt the business onto portfolio company Sok Marketler to create a company with more than 2,000 discount stores.
The firm was launched in 2006 as an advisor to a group of investors looking into making Turkish private equity transactions.
Ünlü’s consumer-focused SU Turkish Private Equity Opportunities I fund is now fully invested according to the firm’s website.
It has also made deals for companies including Natura Grida, Bizim Toptan and Fida Film.
Last week Darby Private Equity, the private equity arm of Franklin Templeton Investments, agreed exit to its equity and mezzanine holdings in Turkish bottled water and beverage manufacturers Sirma as part of a strategic sale of a majority interest in Sirma to Danone.
The firm’s Darby Converging Europe Mezzanine Fund (DCEMF) made a mezzanine investment in Sirma in 2010 to provide long-term funding for the growth of the company. The fund made a follow-on equity and mezzanine investment in 2011 to finance Sirma’s new factory.
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