On-demand car services business Uber Technologies is reportedly in talks with private equity firms to raise a new funding round which could value it at more than $10bn.
Uber is discussing a funding round of less than $1bn with new private equity investors, people with knowledge of the situation told Bloomberg.
This would be a huge premium to the $3.5bn valuation in Uber’s $258m round, which took place last year.
One of the people said that the size and the value of the funding may change.
Back in 2011 Uber raised $39m in a Series C led by Menlo Ventures.
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