NetProspex, a provider of cloud-based B2B marketing data management services, today announced it has received $13m in Series C funding led by Boston-based private equity firm Spring Lake Equity Partners.
The funding round brings the company’s total capital investment to date to $27m and includes follow-on investment from Edison Ventures and other early investors. As the market for B2B data services builds momentum, NetProspex said it will utilise the funding for further product innovation and to expand sales and marketing to meet growing market demand.
“NetProspex addresses a growing challenge in today’s B2B companies – the need for reliable, actionable data – and their innovative services plug directly into the technology platforms that today’s modern marketers are building their organizations around,” said Jeff Williams, partner at Spring Lake Equity Partners. “The company’s rapid growth through 2013 and into the start of this year is clear evidence that the market is primed, the technology delivers and the team is in place to execute at a high level. We are excited to join the cause and help accelerate the company through its next stage of growth.”
As part of the financing round, Williams will join the NetProspex board of directors.
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