Sinch’s technology enables iOS and Android developers to add a layer of voice and messaging to their apps. The company said its service can be integrated into apps in 15 minutes or less.
Its platform will offer services including free calling, messaging, group messaging, SMS and call termination.
Sinch targets broad range of app categories including travel, communications, gaming, social networking, commerce and dating.
Sinch CEO Andreas Bernström said, “We plan to democratize in-app communications with Sinch. Rebtel was a pioneer in offering free and super-cheap voice services to consumers, and now Sinch is giving developers the best way to add a free communication layer to their apps.
“We anticipate huge growth for our new business over the next 12 months as app development continues its rapid pace, which is the precise reason we felt Sinch deserved its own dedicated staff and focus as standalone company.”
Earlier this month Balderton co-led a $35m funding round for online broker Motif Investing alongside JP Morgan Chase.
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