The office will be headed up by vice president Farah Shariff, currently responsible for the development of client relationships in the UK. Before joining Adveq in 2012, she worked as a director at placement agent MVision Private Equity Advisers in London.
Since the firm’s inception in 1997 in Zurich, Adveq has expanded its presence to seven locations with offices in Zurich, Frankfurt, New York, Beijing, Shanghai, Hong Kong and a representative office in Sydney. The firm currently has €5bn of assets under management.
The firm has already raised €300m for its latest European-focused fund of funds, meeting its target. Adveq is currently waiting for a couple of smaller investors to finalise their commitments before a final closing, according to a source.
Sven Lidén, CEO, Adveq, said, “The opening of our London office is a natural extension of our European presence and enhances the ability for us to serve our growing client base in the UK and Europe. It demonstrates the firm’s continuous and successful growth, leading to now broadening our global team to more than 90 people within seven locations.”
Tim Creed, managing director and head of the Europe at Adveq, added, “The UK has always been a very important market for us and we have a significant number of GP’s and investments there. Opening a London office is an exciting development to enhance our permanent presence in the UK.”
To date, Adveq has invested in more than 400 funds on behalf of its institutional investors such as pension funds, insurance companies, family offices and other financial institutions in Europe, North America and the Asia-Pacific region.
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