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Riverside gets Baby Jogger off and running with recapitalisation

24 Apr 2012

Global buyout house The Riverside Company has backed a management recapitalisation of infant and child transport products company Baby Jogger.

The Virginia, US-based company has been designing and marketing goods such as baby strollers, bicycle trailers and accessories since it was founded in 1984.

Baby Jogger aims to make its products stand out in the market through designs such as quick-fold strollers, and has expanded to sell in more than 50 countries.

Riverside partner Karen Pajarillo said, “Baby Jogger has earned its place in the hearts of customers.

“Its combination of safety, convenience and performance have driven high customer satisfaction and helped continuously increase demand.”

“We are excited to partner with management to accelerate Baby Jogger’s already impressive growth.

“Its new product pipeline is full, and it is continuing to increase points of sale both domestically and internationally.

“We will help the company expand its product line, and will use our operating expertise and global resources to support growth initiatives.”

US Bank, Huntington and Babson provided financing for the transaction.

Riverside focuses on buying growing businesses valued at up to $200m, and has completed more than 280 deals since being founded in 1988.

It currently has over $3bn in assets under management.

Last week the firm hired Erick Bonner to lead its investor relations department.

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