Global buyout giant Blackstone has tapped its Tactical Opportunities fund for a £100m investment in outsourced marketing execution provider HH Global.
Blackstone said it expected to complete the strategic minority investment in the first quarter of 2020.
The firm uses its Tac Ops fund to capitalise on global investment opportunities which are time-sensitive, complex, or in dislocated markets where it believes risk is fundamentally mispriced, according to its website.
AltAssets revealed in the summer that Blackstone had passed the $4bn mark for its latest Tactical Opportunities fund, which follows a $5.6bn debut vehicle closed in 2012 and $6.7bn sophomore fund.
Blackstone managing director Raphael de Botton said, “We look forward to working with Robert MacMillan and the excellent management team he has assembled.
“The Company is one of the few truly global operators in the market, which we believe is a strong differentiator to capture the exciting growth ahead of us.
“We look forward to supporting HH Global’s impressive growth trajectory, both organically and through M&A.”
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