The cash will be supplemented by the pair offering their services to the company, which said it plans to expand its software services beyond market research and accelerate its global growth.
It is the first time the company, which claims to have been profitable since it was founded in 2002, has accepted outside funding.
Accel general partner Ryan Sweeney said, “Data continues to proliferate through the enterprise in areas beyond the data centre.
“As external data generated from customers, sales reps, channel partners, and employees also explodes, Qualtrics is uniquely positioned to help its customers proactively act on this information with its suite of professional-grade software products.”
Qualtrics CEO and co-founder Ryan Smith said “Today most research is still outsourced at great expense or hacked together with rudimentary tools and little coordination.
“We offer end users the do-it-yourself tools and rich analytics they need to be responsive to a fast-changing market, with the security and control IT demands.”
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